Research into similar products: creep trailer

Creep was released in 2004 is about a woman (Kate) trapped in a London tube station, she is being followed by a potential attacker. The genre is horror/thriller.


Sound
This trailer starts with heavy breathing this instantly gets the audience interested as you cant see who is breathing, and it leaves you asking questions such as why are they breathing heavy? where are they? what are they doing? it also creates a mysterious eerie feel to it. You can also hear some ambient sound of the wind echoing which also creates a spooky edgy feel to it. As the character approaches the top of the stairs the breathing gets deeper and heavier and this creates tension as they edge closer to the stairs. As they reach the top of the stairs a high pitch non-digetic squeak is played this creates even more tension as they have reached the stairs and looking down. The sound fades out as we see the character Kate and bridges with the ambient sound of the wind at the tube station. There are ambient sounds of Kate footsteps as she runs this emphasises how alone and empty the tube station is which makes her vulnerable and creates tension. There is also ambient sound of the train which makes the film realistic as it is based in a tube station. As the editing gets faster paced and the characters are running the non digetic music gets faster and louder creating a sense panic, pressure and tension.


Editing


At the beginning there is a tension building scene and to end that it dissolves to black this creates more tension as its a sense on unknown. There are then constant cuts to black with text explaining whats happening the text is backed on yellow distorted tube map which relates to the whole film as its setting is at a tube station. There is sfx used on the text it has the effect of a train stopping and it sparking on the track as it does stop this keeps interest as makes the audience curious of whats going to happen. There are a lot of cuts this shows the panic Kate is feeling and lets the audience relate to her it also is creating suspense, with little snippets so the audience want to watch the whole film.




Mise en scene

Mise en scene is used fantastically in this trailer creating the horror genre. The lighting of the whole trailer is low key, with constant flashes and light ups with torches this creates an intensity There are shadows created from the low lighting and there is a big dramatic contrast. Lightning from below is also used this makes it more eerie and threatening. The tube is really dark you can only see the outline of Kate this is realistic as the tubes are meant to be closed but it creates tension. The makeup of the bloody hand is effective as it shows danger and that something bad has happened and is going to happen. The props of the shutters creates realism and shows Kate as trapped and vulnerable. The rat crawling on the rail shows how dirty and isolated Kate is as they only come out when their alone. The running water also creates tension and pressure as its a sign of danger as it rises it leaves the audience asking whats happening? Kate wears regular clothing this means the audience can relate to her well and recognise her throughout the trailer.


Camera workThe first shot is a pan this introduces the trailer and shows the audience where the character is, this shot then leads into a point of view shot these are effective as it as if the audience is the character it helps involve them. As the camera continues to move forward in the point of view shot it builds tension for the audience as they near the stairs they wonder whats approaching. When we finally see Kate, there is another fast pan this is to show the new scene. There's then a follow shot when Kate walks along the station this shows that Kate is isolated.